How closely your reported results match real customer sales.
Over these 62 days your store had 1,480 sessions, 88 add-to-carts and 31 checkouts started. Only 1 real customer order came through, worth $55. Your audit score is 20.
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Red bars are traffic spikes. Yellow dots mark days with a real customer order.
1 critical, 6 high, 1 medium, 1 working. Most costly first.
Reaching checkout is a strong buying signal. When most of those visitors leave, the cause is almost always something they only see at checkout: shipping cost, delivery time, a missing payment method, or a currency they don't trust.
Shopify's checkout count includes test orders, your own orders, refunds and zero-value orders. Counting them makes conversion look better than it is.
Money involved:
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Money involved:
Unlocks in your own report
Money involved:
Unlocks in your own report
Your score after each fix, most serious problem first. From 20 today to 75 after these 6 fixes.
The score measures how well the store is set up for shoppers arriving from ads. It is not a sales forecast: no tool can honestly promise how many more orders a fix will bring. Measure that by comparing your Shopify numbers before and after.
Scored out of 100 on store visits, real sales, Google search demand and momentum. Each card shows exactly where the points came from.
#1
People search for it and visit, but nobody buys yet. Check price, photos, reviews and delivery time before spending more.
Most interest: California, New York, Virginia.
#2
Most interest: California, Florida, Georgia.
#3
#4
#5
They brought 82% of your add-to-carts for 63% of your spend.
Numbers: add-to-carts, then cost per add-to-cart.
States where people search for your products most, after removing states too small for Google’s index to be reliable.
Right column: population, millions.
Products you don’t sell yet that have real, measurable demand. Worth a small test, not a guarantee.
Source: Jewelry and bag searches checked by the store's own research agent on 1 Oct 2026.
Most interest: New York, California, Florida.
Most interest: .
Product name in your own reportHow to test one: list it, run one ad for 3 to 5 days on about $30 to $50, and judge it on real add-to-carts in Shopify, not on Ads Manager.
Every table behind the findings.
| Step | Count | Of previous step |
|---|---|---|
| Visits | 1,480 | |
| Added to cart | 88 | 5.9% |
| Reached checkout | 31 | 35.2% |
| Completed checkout (Shopify) | 2 | 6.5% |
| Real customer orders | 1 | 3.2% |
These need data you didn’t upload. Nothing here was estimated.
Every number comes from the store’s own exports and Google Trends data recorded on 1 Oct 2026. Nothing is estimated or made up, and rules of thumb are labelled as such. The full method is explained inside every paid report.
Generated 21 Oct 2026. Private to anyone with the link, and deleted after 30 days.