Built by a store owner who needed numbers he could trust.

I’m Raza. I run ReeChow, an online jewelry and accessories store selling to the United States, from the UK.

Like most small store owners, I had more dashboards than answers. Ads Manager said one thing, Shopify said another, and I couldn’t tell which visits were real shoppers and which were noise.

So I put my own store under the microscope. Over two months it had 1,480 visits and 31 people reached checkout. But only 1 order came from a real customer: the other “order” was my own test. One day brought 711 visits and not a single sale. Only 31% of visits came from the country I was selling to.

None of that was hidden. It was all in my own exports. It just took hours of spreadsheets to see it. I have a degree in IT and a master’s in business analytics, so I turned those hours into a tool.

What Veracend promises

• No made-up numbers. Every figure comes from your own data or public market data, and you can see where. Nothing is estimated in its place, and we never predict sales.
• Plain answers. What’s wrong, why it matters, and what to do next, in that order.
• Proof that changes worked. Re-check your store and compare real before-and-after numbers.
• Your data stays yours. Files are read once and never stored. No logins to your store or ad accounts.

Who it’s for

Small and growing Shopify and WooCommerce stores, especially those running Meta ads, who want to know what’s really happening before spending more.